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Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie Butler: I joined IIABA in 2003 as editor-in-chief of Independent Agent (IA) Magazine , the flagship publication of IIABA. Social wasn’t in existence when I started!

Video 60
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Best of the Web: February 2013

Association Adviser

When, for instance, did social networking begin? MySpace in 2003? Association Media & Publishing Annual Conference. Does your association have a magazine, newsletter, directory or website in need of revival? With Facebook in 2004? With CompuServe in 1969? How about Pompeii, 79? March 6-9, 2013. June 9-11, 2013.

Georgia 60
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Two ads define storytelling for associations

SCD Group

The ad features “the little room over the pizza place at 315 Chestnut Street,” where TripAdvisor began in 2000, the “modest first-floor bedroom in Tallinn, Estonia,” where Skype was started in 2003 and the “second floor above the strip mall at Roble and El Camino,” where Shutterfly began in 1999.

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Four Important Things We’ve Learned During Our First Year

Associations Now

Much like the magazine that spawned us , and like ASAE as a whole, we’ve got a finger on the pulse of this space. Unlike the magazine, the flow of stories and tweets is constant. It’s 2013, and the way people work is enormously different from the way they worked in 1993 or even 2003.

Atlanta 40
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The Hourglass Blog: Don't Forget the Baby Boomers

The Hourglass Blog

Or flipped through a magazine? I see these ads everywhere--magazines, airports, bus stops--even online (I dont watch much TV). I've been writing and speaking about this since 2003. I started writing about advertising and boomers in 2003. Social Media. My first reaction was less than sympathetic.