4 Stories about Association Membership

SCD Group

Managing the Membership Journey via Silverbear Member Solutions As with any journey in life, the membership journey has a beginning, a middle and an end. The member moves through the initial engagement to becoming a member, until such time as they reach the end of their journey. A strategic membership organization will look to engage with its members based upon where they are in their membership journey and where they should, logically, look to go next.

Engagement Scoring: Big Benefit or Big Brother?

Associations Now

How much do your members know about your association’s data and engagement tracking? It might be easy to forget that it wasn’t until 2003 that American consumers were legally granted access to their own credit reports. An association, after all, is an entity owned by the members.

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Sift Skills: The Value of Big Data for Associations

Associations Now

As technology becomes more affordable, organizations are harnessing “big data” to improve member engagement. Turns out 1,100 nonmember physicians were buying malpractice insurance that should have been available to members only. They had 1,100 new members.

Texas 110

When Members Vote on Dues

Associations Now

Associations don’t typically grant members voting power on dues increases, but one association that does has found a formula that keeps members happy and revenue growing. of GCSAA’s member dues are paid by members’ employers.