2010 Communications Marketing Member Engagement 
Associations Now
AUGUST 28, 2023
Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That’s according to Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report , which surveyed 800 participating associations.
Association Adviser
OCTOBER 13, 2016
Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. Create a master calendar with dates & times for all member touchpoints: [link] @AssocAdviser.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Associations Now
JANUARY 13, 2016
Take a peek inside the rewards program at video-game retailer GameStop to see how incentives and personalization can drive greater member engagement. I was, however, fascinated to read about how the video-game retailer has used PowerUp to learn more about its actual target customers and engage them more directly.
The Hourglass Blog
SEPTEMBER 3, 2010
Friday, September 3, 2010. Heres one of his key observations: What some board members tell me, when pushed, is that they tolerate things on a nonprofit board that they wouldnt stand for in their day jobs. But board member engagement? Communication. ▼ 2010. (62). skip to main | skip to sidebar.
Tom Morrison
AUGUST 17, 2011
Develop a communication structure that engages every demographic group where they are; including print, email, video, and social media. MAXIMIZING MEMBERSHIP ENGAGEMENT. Chief Marketing Officer. ► 2010. (6). Crowdsourcing.the KEY to Online Engagement. Crowdsourcing Strategies, Your Key to Member Engag.
MemberClicks
NOVEMBER 16, 2021
While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.
MemberClicks
NOVEMBER 16, 2021
While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.
Expert insights. Personalized for you.
.png)
98 
Let's personalize your content