SCD Group

JANUARY 6, 2013

During 2012, I listened to the issues facing associations at local and national association and marketing meetings: “Should we move all our publications online and if we do, what does that do for our (older) members who don’t have access to internet media?”. If we live-stream conference sessions, won’t fewer members attend out conferences?”.

System 40

System Social Media Content Cost 40

Associations Now

JUNE 12, 2015

“The report can be used as a set of guidelines to create and deliver dynamic webinars for improved audience engagement and sales,” said Jayesh Sahasi, ON24 chief product officer and CTO, in a press release. Webinars that integrate video—whether through webcams, streaming, or video clips—increased from 9 percent in 2013 to 16.5

Press Release 40

Press Release Video Guidelines Report 40

Associations Now

DECEMBER 6, 2016

There are definite cases where this kind of control might be called for—such as, for example, when the American Health Care Association created guidelines for its members after nursing home employees made improper comments about residents. It’s just the way marketing is done nowadays. Guidelines, not rules. Not controlling it.

Social Media 40

Social Media Cleveland Philadelphia Guidelines 40

Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Identify Your Unique Value Proposition & Broadcast it to Your Audience.

Marketing 28

Marketing Social Media millennials Video 28