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How NYC’s Foam-Container Ban Won Over an Association Ally

Associations Now

Despite the higher cost of using alternatives to polystyrene containers for food packaging, the New York State Restaurant Association backed the city’s new ban on the material, thanks in part to some key concessions. But a plastics-industry group says the city missed an opportunity to recycle.

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IAB Report: Marketers, Agencies Eye Potential of Digital Video Ads

Associations Now

It’s a topic being explored at IAB’s Digital Content NewFronts event in New York City this week. The study comes on the heels of another IAB report noting that online ads drove nearly $50 billion in revenue last year—a 16 percent surge over 2013. million split among the 305 respondents.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Most associations agree non-dues revenue is essential, but our research shows very few ask advertisers and sponsors for their input. What surprised us most in 2013? Plotke lamented that associations tell her non-dues revenue is more important than ever. Many associations lack member communication plans that are fully integrated.

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Nonprofits Who are Making A Difference Through Play

Beth Kanter

Video games are big — bigger than Hollywood in terms of revenue, as a $66 billion global industry. In 2013 alone, the organization ran over 100 hours of programming in New York City. And, don’t miss this special offer: Get 10% off tickets with the code beth_g4c14. You can register here.