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Growing Conference Technology Competency To Increase Your Value

Velvet Chainsaw

As a conference organizer, how would you rank your competency regarding conference technologies like registration, speaker management databases, exhibits, conference apps, wayfinding signage, email marketing, CRM data bases and social media? Technology geek, technophobe or somewhere in between?

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Association Execs More Likely to Invest in Tools and Tech Than in More Staff

Association Adviser

But suppose you received a large and unexpected bump in your annual budget for communications and technology. What they did seem more interested in was “improving the quality of their existing communication vehicles” (54 percent) and “upgrading their publishing tools, technologies and processes” (48 percent).

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Online Video Keeps Growing, Says Marketing Report

Associations Now

In fact, 80 percent of companies are producing video content for their websites, according to the “ 2014 Online Video Production Trends Report ” from the Web Video Marketing Council. Most online videos (81 percent) are being produced for company websites, followed by social media and networking sites (69 percent).

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NTEN Study: Charity Donations Surge Online in 2013

Associations Now

According to a new study by the Nonprofit Technology Network, in tandem with the marketing firm M+R, the power of the online donation is growing, while email is becoming less effective as a fundraising vehicle. Quite the opposite.

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Canadian Anti-Spam Legislation: What Associations on Both Sides of the Border Must Know

Association Adviser

The Canadian Anti-Spam Legislation took effect July 1, 2014. This law requires the sender of any commercial electronic message to have the consent of Canadian email recipient to receive such email. You can also ask for consent by phone, fax, social media post, or in person, as long as the verbal consent is recorded.

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Wednesday Buzz: Give Your Guests the Gift of Tech

Associations Now

Is your event technology meeting your guests’ expectations? Also: how to make your event more shareable on social media. Tips for Making Your Event Easy to Love on Social: [link] #sm #eventprofs #events. — Bizzabo (@Bizzabo) April 8, 2014. Make sure a few outlets are nearby.