Associations Now

JUNE 17, 2015

Then, two weeks ago at ASAE’s Marketing, Membership & Communications Conference (MMCC), automatic dues payments came up in two sessions I was in, once from a presenter and once from an attendee during Q&A. The first came in Susan Carawan’s Learning Lab “Is the Price Right?”

Price 40

Price Case Study Cost Recruiting 40

Holly Duckworth

JUNE 23, 2014

Summer 2014 Reading List: Each summer I find many of my association leaders “check out”. Here is the 2014 Leadership Solutions International Summer recommended reading list. They take the summer off. A few might ask me for what book I am taking on my vacation. Association Leadership: The Art of Membership, Sheri Jacobs.

Leadership 28

Leadership Recruiting Recruitment Price 28

Association Adviser

JANUARY 21, 2014

READER NOTE: Association Adviser is in the final stages of preparing the 2014 edition of the annual Association Communication Benchmarking Study. If it can, then they will pay a premium price for it—think Dyson (vacuums), iPhone (smartphones) and Nest (thermostats). It’s also a great member benefit and new member recruiting tool.

Survey 60

Survey Analysis Oakland Innovation 60

Association Adviser

MAY 20, 2014

Sarah Rosenberger , membership, communication and marketing coordinator for the Indiana Society of Association Executives (ISAE) , agreed. ISAE’s Rosenberger predicted that the next big thing will be greater use of inbound marketing. According to Rosenberger, automated marketing software has been a big win for ISAE.

Technology 60

Technology How To Video Social Media 60