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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

MARCH 6, 2023

Is technology tying your audience in knots? ENA’s culture journey brought the group from a score of minus one in 2017 to a score of 40.5 Associations revolve around relationships, but the shape of those connections has changed. The association value proposition should be revised to meet the moment.

Leadership 88
Leadership Wisconsin Arlington Strategy 88
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Associations Increasingly Adopting Communications Popular in Mainstream Life, But Do Members Care?

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. Their persistent challenge is to find more technological, financial and human resources to make this happen.”.

Communications 60
Communications Newsletter Survey Report 60
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