Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JANUARY 18, 2019

Embracing Data and Technology to Increase Member Engagement (online and Washington DC). Ultimate Member Engagement: The Power of Data-Driven Decision Making. Host: Event Manager Blog. In Europe, the General Data Protection Regulation (GDPR) that went into effect in May 2018 may affect U.S. Host: MeetingsNet.

DC 293

DC Washington Member Engagement Content 293

Reid All About it

FEBRUARY 16, 2018

How to convert blog readers into leads. Check out my Grabbing the Gusto blog if you’d like to see the list of recipes I’ve made this week or plan to make in the coming weeks, and my list of other recommended fiction and non-fiction ebooks on sale. . Ultimate Member Engagement: The Power of Data-Driven Decision Making.

DC 150

DC Washington Recruiting Recruitment 150

Reid All About it

JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel. Follow Blog via Email.

DC 275

DC Washington Learning Management System LMS 275

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Discuss what worked, share lessons learned, and talk about what we’re planning for 2018. What’s Hot and What’s Not: 4 Event Trends Set to Take Over 2018.

DC 150

DC Washington Tools Education 150

Reid All About it

JUNE 14, 2019

Learn about board governance models that effectively keep the board informed, engaged and accountable, while providing them the confidence that leadership and staff are managing the day-to-day operations of the association. 1 CAE credit More info/register – free for DFWAE members, $15 for non-members. Wed 6/19 at 2 p.m.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170