WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. And that’s just the cost of joining.

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Reid All About it

APRIL 15, 2022

When I worked in membership for a trade association, it was always difficult to convince prospects of the membership value of lobbying since it went on whether or not their company was a member. WBT Systems picked out nonprofit successes and challenges that illuminate practices and trends your association should know about. Quick hits.

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Reid All About it

AUGUST 31, 2018

A few quick hits before we get to this week’s list of free webinars: Why listening to members is crucial to becoming an indispensable part of their lives. What better place to recruit new members than during a live association event? Learn three proven strategies to sign new members during your next big conference.

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Reid All About it

SEPTEMBER 21, 2018

What if your association didn’t have members? The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. Location: online and New York, NY. Presenter: Tracy King, MA, CAE, Chief Learning Strategist & CEO, InspirEd.

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