Reid All About it

NOVEMBER 23, 2018

Every organization should have a strategy for tapping into the needs, wants and buying power of their older customers —and members. Some quick hits before we get to this week’s list of free webinars: 3 things research shows about engaging Millennials in your cause or association. When is it time for a content strategy update?

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DC Video Washington Strategy 170

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

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DC Washington Tools Education 150

.orgCommunity

AUGUST 22, 2018

What occasion was celebrated on June 28, 2018? A 2017 Annual Freelance Survey conducted by Upwork found that: Nearly 50 percent of millennial workers are already freelancing. There are sites dedicated to IT, communications, design and a myriad of other skills. Others were already diving deep into alternate employment strategies.

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Indianapolis millennials Project Innovation 61

Association Adviser

JULY 23, 2018

“The degree will always be an important credential, but it won’t always be the gold standard,” said Jim Fong, director of UPCEA’s Center for Research and Marketing strategy. For both Millennials and Gen Xers, professional development is what makes members feel most engaged. Enter digital badges.

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Certificate Education Class millennials 61

Reid All About it

MARCH 16, 2018

Some quick hits before we get to the list of free webinars: Blogging is still alive and well in 2018—and for good reason. How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Digital Marketing Strategies for the Event Planner, Part 1. Get It Write ).

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eBook Social Media DC Content 46

Reid All About it

MAY 11, 2018

The Three Essential Elements of Effective Inbound Strategy. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Get the down low on what exactly GDPR is and what you and your organization should ensure is in place for compliance by May 25, 2018. More info/register. Host: Billhighway. Tue 5/15 at 1 p.m.

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DC Washington Project Member Engagement 30

Reid All About it

JULY 6, 2018

found Carnegie’s insight into human nature and his advice on communication still highly relevant. Webinar Benchmarks Report 2018. Learn how to develop an effective redirect strategy that ensures the new website is optimized for search and users find the content they are looking for. Strangely enough, rasa.io More info/register.

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Chicago Washington DC Directory 30

Velvet Chainsaw

JANUARY 12, 2018

My last post identified four main areas associations should consider when reimagining their conference program for future audiences: Engagement and Community Strategy (which we covered in the previous post ). The universal perception of Millennials is that they have a short attention span. Learning Experience Design (LXD).

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millennials Conference Content Education 66