2018 Innovation millennials Strategy 
Association Success
NOVEMBER 9, 2020
For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example.
Reid All About it
JANUARY 26, 2018
Their paper, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations , shares the secrets to charity fundraising success: Building relationships with donors at all levels and how that relates to membership relationship building and management. Attracting millennial/young professional supporters. Host: ASAE.
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Reid All About it
DECEMBER 21, 2018
WBT Systems shares their ten most popular posts in 2018 and discusses why they could have attracted such interest. Some quick hits before we get to this week’s list of free webinars: Perennials (older workers), not millennials, will trigger the next wave of talent retention efforts. Alyssa Ford, Data and Strategy Lead at Tech Impact.
Associations Now
DECEMBER 4, 2018
Also: how to market webinars for millennials. And to make matters worse, it’s always evolving, which means staying up to date on the latest techniques and innovations is no easy task either (not to mention expensive). Target Your Webinar to Millennials. — Blue Sky eLearn (@blueskyelearn) December 4, 2018.
Membership Marketing
NOVEMBER 8, 2019
In addition to looking at the tactics and strategies that typically correlated to success, we also asked respondents to rate how innovative their association is and what level of value that they are delivering to members. Another developing innovation for associations is the use of paid digital media for their marketing efforts.
Reid All About it
NOVEMBER 10, 2017
If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.
Reid All About it
NOVEMBER 23, 2018
Every organization should have a strategy for tapping into the needs, wants and buying power of their older customers —and members. Some quick hits before we get to this week’s list of free webinars: 3 things research shows about engaging Millennials in your cause or association. When is it time for a content strategy update?
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