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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6 billion by 2019). What to open? What to ignore?

Tips 166
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Watch Out: Email Mergers Are Heating Up

Associations Now

Now it’s email marketing’s turn to go through the M&A wringer. This is thanks, in large part, to Campaign Monitor, which isn’t the biggest household name in the email marketing space (that honor goes to podcast-famous MailChimp) but has made itself hard to ignore due to a series of acquisitions within the past year.

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Association Brain Food Weekly: 11.9.18

Reid All About it

WBT Systems explains how they work, how they benefit your association and members, and how to get them going. A few quick hits before we get to this week’s list of free webinars: Need to know info: the ultimate guide to Google ranking factors in 2019. Presenter: Michelle Brien, VP Marketing and Product Strategy, WBT Systems.

Chicago 175
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Association Brain Food Weekly: 11.8.19

Reid All About it

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such.

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Association Brain Food Weekly: 11.2.18

Reid All About it

He explains why you must start with business requirements and how they differ from system requirements. WBT Systems provides advice for getting your board’s approval (and budget) to develop online learning programs. Marketing Trends to Watch for in 2019. Even marketers can’t predict what will happen tomorrow.

Chicago 38
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The Most Important Event Management Tools

Expo Logic

One out of every two (52.6%) event managers agree — they're investing more into event management tools , software and digitally integrated systems than in previous years, turning to these systems to make their jobs easier and their events better. Marketing campaign automation. Registration. Pre-Registration and Early Check-In.

Tools 36