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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent.

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Association Brain Food Weekly: 1.4.19

Reid All About it

How close is your association’s IT leader to his description? The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. MemberSuite provides examples of these metrics and explains how to use them to spot opportunities as well as problem areas that need improvement.

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Association Brain Food Weekly: 12.21.18

Reid All About it

B2B content marketing predictions and trends for 2019. TopRank Marketing ). Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Learn about current trends in nonprofit website design and how to launch a modern, mobile-compatible website on a limited budget.

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10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

Here’s what we know : Recent data shows associations are increasingly struggling to engage young professionals, effectively utilize technology to cut through the clutter, and clearly communicate membership value. 10 Association Communications Stats + Membership Tips. Resource: Integrate for Success: 3 Sweet Results of AMS Integrations. #4.

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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6 billion by 2019). What to open? What to ignore?

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Daily Buzz: Create an Accessible Association Website

Associations Now

But because accessibility standards, like technology, are ever-changing, it’s also important to continue to prioritize accessibility and update your website as needed. “As That’s because accessibility is important for everyone—not just those requiring assistive technology.”. — Association Success (@assn_success) April 19, 2019.

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Building Buy-In for an Online Community at Your Association

Higher Logic

How to Align with Your Board and Executive Team's Priorities. Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan. This is how you can prove your new member community will be a valuable technology investment. Staying Relevant.