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Important Changes to Association Email Marketing

GrowthZone

Email open rates and unsubscribes are heavily impacted by any adjustments made by Google and Apple. Therefore, organizations that depend on email marketing should stay alert for updates and changes to both platforms and adjust their email strategies accordingly. Marketing Automation and Sales Funnel Management modules. >>

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2019 Tech Trends: 3 Factors Associations Should Watch

Associations Now

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. Considering my record, I figure now’s a good time to make a few more predictions as we go into 2019. 2019 is going to be a good year for private communities.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent.

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Association Brain Food Weekly: 1.4.19

Reid All About it

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Presenter: Adele Cehrs, CEO and founder, Epic: A Real-Time Marketing & PR Agency. Nonprofit Tech Trends 2019.

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Daily Buzz: A Leap in Nonprofit Email Open Rates

Associations Now

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. Nonprofits were behind only government organizations in email open rates last year. When should nonprofits send an email? percent in 2019.

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Association Brain Food Weekly: 12.21.18

Reid All About it

B2B content marketing predictions and trends for 2019. TopRank Marketing ). Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Presenter: Adele Cehrs, CEO and founder, Epic: A Real-Time Marketing & PR Agency. Nonprofit Tech Trends 2019. Host: orgCommunity.

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10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

Here’s what we know : Recent data shows associations are increasingly struggling to engage young professionals, effectively utilize technology to cut through the clutter, and clearly communicate membership value. 10 Association Communications Stats + Membership Tips. Where does yours stand?