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2017 Member Engagement Strategy

Potomac Core

Actionable Data can help organizations surface opportunities that can help members drive their professional and industry outcomes. Moreover, the data can serve as the foundation for a 2017 Member Engagement Strategy that can position your organization as a more relevant and necessary resource for your members.

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Funding Industry Innovation

Potomac Core

Value is no longer about services that boards or members view as neither relevant nor impactful. Instead ROI is defined as providing the means necessary to help an industry overcome impediments and grow their top line revenue. Associations will become more essential and relevant for the members and industries they serve.

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Stop Selling Stuff

Potomac Core

The organization is investing its revenues to produce market research or technologies that provides meaningful insights to reduce costs or grow top line revenue. These approaches accelerate board engagement and make your board deliberations more strategic.

eBook 119
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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Website visitors provide their email address in exchange for a download of a tip sheet, checklist, report, or ebook. If you don’t have the time to create content, take the Public Relations Society of America’s approach. A job board will attract millennials—and revenue too thanks to the employers who post positions.

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Association Brain Food: 6.17.22

Reid All About it

PropFuel makes it clear at the outset of this ebook that they’re trying to sell you on a mindset, not their technology. It’s a new way to approach communication and engagement with members and customers. Schroeder Stribling, President and CEO, Mental Health America. Association turnaround. AMS implementation. to 5 p.m. –

DC 39
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Association Brain Food Weekly: 11.4.16

Reid All About it

Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. Elisa Pratt, chief global member engagement officer, ASIS International. Ultimate Member Engagement: The Power of Data-Driven Decision Making.

Handbook 237