Potomac Core

AUGUST 3, 2016

Actionable Data can help organizations surface opportunities that can help members drive their professional and industry outcomes. Moreover, the data can serve as the foundation for a 2017 Member Engagement Strategy that can position your organization as a more relevant and necessary resource for your members.

Member Engagement 100

Member Engagement Strategy United States Survey 100

Potomac Core

OCTOBER 29, 2017

These steps build a plan that identifies the role that each Association in the Supply Chain plays in carrying out its Advocacy Strategy. Having an Association Supply Chain Advocacy Strategy positions Industries to more quickly and effectively respond. The Association published an annual ROI report to highlight how their activities.

New Mexico 155

New Mexico Illinois eBook Member Engagement 155

Potomac Core

MARCH 22, 2016

What Keeps Members Up At Night? For Jeff Morgan, Chief Executive Officer at the Club Managers Association of America, CMAA , it was all about understanding what challenges the members were facing and how the association could play a role in creating positive association disruption. The Dual Millennial Challenge.

millennials 100

millennials America eBook Member Engagement 100

Potomac Core

JANUARY 6, 2016

The plan includes specific goals, strategies, and growth performance indicators for the industry. Former, National Investor Relations Institute, NIRI , CEO Jeff Morgan, FASAE, CAE, now CEO of the Club Managers Association of America, CMAA , established an “incubator, venture capital type fund.”

eBook 100

eBook Innovation America Certificate 100

Reid All About it

NOVEMBER 11, 2016

Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. Elisa Pratt, chief global member engagement officer, ASIS International. Ultimate Member Engagement: The Power of Data-Driven Decision Making.

Handbook 237

Handbook Washington eBook DC 237

Potomac Core

NOVEMBER 3, 2015

Now CEO of the Club Managers Association of America, CMAA , Morgan pointed out that this level of investment helped NIRI launch its industry Certification Program. Associations will become more essential and relevant for the members and industries they serve. The program was a key part of the organization’s strategic plan.

Innovation 100

Innovation Industry eBook America 100

WBT Systems

JULY 31, 2018

Associations with a higher percentage of millennial members are more likely to have experienced increases in their one-year and five-year membership numbers. Recruitment strategy: help millennials get jobs. Website visitors provide their email address in exchange for a download of a tip sheet, checklist, report, or ebook.

millennials 150

millennials Resources North Carolina Certificate 150