Potomac Core
AUGUST 3, 2016
Moreover, the data can serve as the foundation for a 2017 Member Engagement Strategy that can position your organization as a more relevant and necessary resource for your members. In terms of 2017 Member Engagement Strategy, utilize data and research to build your partnership with professions and industries.
Potomac Core
OCTOBER 29, 2017
These steps build a plan that identifies the role that each Association in the Supply Chain plays in carrying out its Advocacy Strategy. Having an Association Supply Chain Advocacy Strategy positions Industries to more quickly and effectively respond. The Association published an annual ROI report to highlight how their activities.
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Potomac Core
MARCH 22, 2016
For Jeff Morgan, Chief Executive Officer at the Club Managers Association of America, CMAA , it was all about understanding what challenges the members were facing and how the association could play a role in creating positive association disruption. What Keeps Members Up At Night? The Dual Millennial Challenge.
Potomac Core
JANUARY 6, 2016
The plan includes specific goals, strategies, and growth performance indicators for the industry. Former, National Investor Relations Institute, NIRI , CEO Jeff Morgan, FASAE, CAE, now CEO of the Club Managers Association of America, CMAA , established an “incubator, venture capital type fund.”
Reid All About it
MARCH 17, 2017
If you want to learn how to use Google Analytics to make better decisions about content , check out this post from Content Marketing Institute – and the ebook it mentions. Presenters: Susan Chapman, CAE, director of member services, Soil Science Society of America. Gmail users: beware the latest phishing attack. When the U.N.
Potomac Core
NOVEMBER 3, 2015
Now CEO of the Club Managers Association of America, CMAA , Morgan pointed out that this level of investment helped NIRI launch its industry Certification Program. This strategy helps associations position themselves and can help them avoid being eliminated from membership budgets at renewal time.
WBT Systems
JULY 31, 2018
Recruitment strategy: help millennials get jobs. Website visitors provide their email address in exchange for a download of a tip sheet, checklist, report, or ebook. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Millennials need jobs. Some don’t have a job. Tips for cover letters.
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