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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Market perception. MCI released a benchmark survey report on AI adoption in associations. Sponsor perspectives.

Maryland 272
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Association Brain Food: 10.13.23

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The weekly list of free educational events and resources for the association community… Sponsored education. Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. 1 CAE credit.

Revenue 272
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4 readings for association management

SCD Group

By Stan Phelps Via 9" Marketing Answer: Retention is Fast Becoming the New Acquisition/Satisfaction Drives Loyalty. Four Agri-Marketing Campaigns Any Marketer Can Learn From By Doug Austin via Marketing Profs.com When someone says the word "agriculture," what comes to mind? Innovative marketing campaigns?

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Association Brain Food: 3.24.23

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They explain how to use AMS data for planning and marketing events. Association staff retention. In a tough hiring market, you need to hold on to the talent you have. Host: Association Technology Women Champions Mon 3/27 at 8 a.m. Reduce staff turnover by providing a more enjoyable, rewarding and humane work experience.

Revenue 227
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Association Brain Food: 3.17.23

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The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. to 5 p.m. –

Revenue 205
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Association Brain Food Weekly: 7.18.16

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Innovation today is moving at light speed and to deliver a world class member experience your association needs to be able to leverage a strong platform to take you there. Discover other apps and tools that can make travel and meeting management more manageable. Hosts: Connect Association and Visit Lexington.

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Association Brain Food Weekly: 12.4.20

Reid All About it

Association Planner Summit. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Presenters: Molly Marsh, Director of Education and Engagement Design, AMR Management Services. Host: 360 Live Media/Event Innovators Exchange.