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Association Brain Food: 10.13.23

Reid All About it

Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. Speakers will dive into how marketers can use AI to improve workflows, creativity, events, and campaigns. Sorry, soapbox topic.

Revenue 272
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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Association Brain Food Weekly: 6.25.21

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Amanda Milligan, Content Marketing Institute ). Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. Ed Salvato, LGBTQ marketing specialist. The Most Innovative Campaigns in Digital Advocacy.

LMS 361
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Make a Splash With Micro-Influencers

Associations Now

To reach new audiences, the American Chemical Society targeted “micro-influencers” at the South by Southwest conference, creating a ripple effect that fueled a membership marketing campaign. I thought: What a great channel for us to be at, because chemistry is behind so much of that innovation.”.

Austin 96
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Association Brain Food: 3.24.23

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They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Fearless Leaders,” a full-day event designed to connect innovators, disrupters, and doers to explore new ideas, perspectives, and solutions to elevate leadership skills. Location: Chicago IL.

Revenue 227
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Living in the Golden Age of Disruption

YourMembership

I saw a new commercial this week promoting same day delivery in Austin, TX on 28,000 items available exclusively to Amazon Prime customers. president of Integrated Marketing Solutions said, “Free shipping the same day is a total differentiator in the U.S., completely unique for those major markets where it is offered.

Austin 150
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Association Brain Food: 3.17.23

Reid All About it

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits. to 5 p.m. –

Revenue 205