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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. You’ll very likely find different information from each grouping, which will help you build more targeted association member engagement strategies. The solution? Year round.

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Association Brain Food Weekly: 2.22.19

Reid All About it

Does your association have a popular conference workshop or training class you want to convert into an online learning program? Value can often be interpreted by just dollars and cents, but it goes farther than that when considering the impact your firm can have on the operations and success of an association. Young Members 2.0.

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Diversity, Equity, and Inclusion Aren’t Toppings. They are the Basic Ingredients to Your Association’s Success.

SBI

Before I purchased an association management company (AMC) , I owned and ran a pizzeria. Can they find opportunities through their association that they can’t find anywhere else? If the answer is no, all the marketing in the world won’t help. They are the Basic Ingredients to Your Association’s Success.

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Association Brain Food Weekly: 8.27.21

Reid All About it

So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Ashley Neal at Sidecar wonders if innovation has slowed down at associations or become business as usual. Crafting the Event Experience: A Virtual Design Workshop. Killer Paid Search Tactics That Every Marketer Needs to Know. Quick hits. Tue 8/31 at 1 p.m.

Tampa 200
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A Little Something About 20-somethings

Virtual

In looking at how to attract younger members, it’s useful to take a look at what drives millennials (who are primarily in their mid- to late 20’s and 30’s) and how that might affect their participation. In general, millennials are not “joiners” in the same way that baby boomers have been, either socially or for business purposes.

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Can Associations Thrive in a Crowded Marketplace?

Socious

HubSpot, a for-profit marketing and sales automation software company, hosts Inbound every year and goes to great lengths to help marketing and sales professionals develop career skills and expert contacts. That means there’s a clear skills gap between education and real-world jobs which associations are well positioned to fill.

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The Hourglass Blog: Thoughts on Association Education

The Hourglass Blog

Live Workshops. Eric, I think spending only 20% of a workshop in presentation mode is not realistic. That would mean that less than an hour of a four-hour workshop could be devoted to the explanation of unfamiliar concepts. I just don't call those sessions workshops. Association Management. Management.