Remove Association Value Remove Cost Remove Innovation Remove Leadership
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Building Buy-In for an Online Community at Your Association

Higher Logic

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. Lack of value (25%). Member Engagement and Retention.

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Increase Membership: 3 Game-Changing Recruitment Strategies for Associations

CMA Solutions

You can precisely target a specific member type through tailored digital ads and content marketing, while also reaching new geographic areas using innovative geofence advertising techniques. Marketing tools like social media, email marketing and SEO can give you great results without breaking the bank.

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Eric Lanke: The Chairman's Gift

Eric Lanke

Association executive and author. Leadership. Innovation. We have a tradition in our association of giving a gift to our outgoing Chairman of the Board. Most associations recognize the contributions of their outgoing chair some way. Most associations recognize the contributions of their outgoing chair some way.

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Is New Technology Worth The Investment?

Association Adviser

Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums. The reward from using new technology—and the risk of not implementing it—usually outweighs the upfront costs. Costs of these tactics are very low, and the exposure is tremendous.

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How to Have the Golden Hand Cuffs on Association Members

Tom Morrison

Remember, in the world of associations, innovation isn't developing the next big mobile app or device. No matter what the size of your your association, if you want to maximize member value, engagement and loyalty, check out my half-day Association Innovation Think Tank by CLICKING HERE.

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Overcoming the association value gap: part I

Principled Innovation

This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. In a recent post , Associations Now blogger Joe Rominiecki shared what both he and I regard as a startling fact: 53 percent of associations surveyed in 2011 had raised their dues in the previous three years.

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Association Brain Food: 2.24.23

Reid All About it

This monthly leadership and professional development series will help you gain and improve your leadership development skills. The moderator will lead the conversation through themes on workplace culture, leadership, and global digitalization. What about the costs? No plan, no progress. More info/register. 1 CAE credit.