Association Value Course Organization Revenue 
WBT Systems
MAY 9, 2017
We already know that not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. Value of Digital Badges for Association Members. Non-Dues Revenue Potential of Digital Badges for Associations.
Higher Logic
MAY 29, 2020
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
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Smooth The Path
MAY 7, 2020
The association landscape has been slowly changing for at least the last decade. Organizations have been putting restrictions on membership. Metrics are softer, as is the revenue to fund member benefits. Some associations are considering the good, better, best membership levels that online platforms use.
Principled Innovation
MARCH 25, 2013
According to the most recent edition of ASAE’s Operating Ratio Report ( ORR ), membership dues account for an average of 38 percent of total revenue for all associations. No other single revenue category comes close to reaching that number. Keeping dues flat makes for a goodwill gesture to members who are tight on money.
Leading Learning
JULY 2, 2020
As the authors of a 2019 Harvard Business Review article put it: In an age of ubiquitous disruption and unpredictable job evolution, it is hard to argue that the knowledge acquisition historically associated with a university degree is still relevant. And, of course, for many associations, this is already a booming area of business.).
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