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Is Your Association Providing a Quality Digital Experience?

Protech

Typically, those interactions include your public relations and marketing activities, social media posts, email newsletters, webinars, blogs, SMS and podcasts. . Depending on the size of your staff and budget, and the expectations of your members, you will spend more time on certain areas of the digital customer experience than others.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Additionally, you could suggest a “freemium” community membership for potential members to showcase the value of joining your association. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts.

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How to Strengthen Your Association’s Value Proposition

AssociationChat

And then a lot of times what’s highlighted is that associations are risk averse, and they’re unwieldy. And it’s very difficult to maneuver and innovate the way that we want to. Do people really care about the newsletter? If they don’t, do they still have value in it? But but that doesn’t quite do it? Do they read it?

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How to Have the Golden Hand Cuffs on Association Members

Tom Morrison

Things like an informative newsletter, government relations, insurance programs, etc. aren't adding any value because these are areas that were once a "lock" for associations, but are no longer. Remember, in the world of associations, innovation isn't developing the next big mobile app or device.

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