Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. New Member Acquisition. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Eric Lanke

JULY 30, 2018

And when I found myself across a conference room table from its president, listening to him describe his company, its products and services, the markets it served, and the workforce development challenges it faced, I felt even more confident in that assessment. Why, I wondered had he not yet decided to become a member?

Recruiting 100

Recruiting Recruitment Leadership Report 100

Slice-Works

JULY 10, 2014

Two weeks ago, I began a series sharing nuggets from the most recent ASAE Membership, Marketing & Communications Conference. Retention starts the day a member becomes a member. Track Membership Engagement. Make Your Membership Marketing Materials Rock. The Future of Membership Engagement. You’re lucky!

Communications 28

Communications Marketing Conference Social Media 28

Reid All About it

FEBRUARY 24, 2023

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. This monthly leadership and professional development series will help you gain and improve your leadership development skills.

Certificate 39

Certificate Innovation Education Process 39

Smooth The Path

JUNE 6, 2017

It is easy to say we are for the senior leadership team, or tax accountants, or the amusement parks industry. It is harder, but maybe more useful, to say this association is for the innovators. It is only for some people in the profession or industry. Maybe the experimenters.

Industry 68

Industry Innovation Leadership Team 68