Remove Association Value Remove Marketing Remove Member Experience Remove Revenue
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Want to Maximize Association Membership Value? Create Indispensable Engagement

Higher Logic

With tools like online community and marketing automation , you recreate the best parts of your association online. The great ideas and valuable connections members build with each other at your annual conference can happen all the time. Strengthen Your Association's Value Proposition with Engagement.

Tools 296
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Be the Voice of Relevance—Make Mission, Vision, and Values Fit the Moment

.orgSource

If your members experience a shift in their professional direction, adjusting the organization’s purpose is critical to keep pace. Netflix’s new vision was driven by the idea that, in a highly competitive market, a shift in values would give its brand a leading edge. Since that decision, Netflix’s revenue has tripled.

Revenue 88
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Is Your Association Providing a Quality Digital Experience?

Protech

Typically, those interactions include your public relations and marketing activities, social media posts, email newsletters, webinars, blogs, SMS and podcasts. . Depending on the size of your staff and budget, and the expectations of your members, you will spend more time on certain areas of the digital customer experience than others.

Content 86