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Association Brain Food Weekly: 10.16.20

Reid All About it

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. Content audit. Fri 10/16 at 2 p.m.

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3 Topics for Medical Society Execs to Watch

Forj

Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. These changes directly tie reimbursement to performance and performance improvement activities, which can be designed and implemented using a learning management system.

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Association Brain Food Weekly: 1.10.20

Reid All About it

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. How to build a successful content marketing strategy from scratch. Nellie Bowles and Noam Scheiber explain why this bill must be amended.

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Four Tips for CEOs Thinking About Tech

Associations Now

David Zepponi, president and CEO of the California Association of Community Managers, looks at technology from the perspective of cost savings. “I Executives should “make sure you can show how and why it aligns to that overall association strategy.” Think High-Level, and Think in Terms of Efficiencies.

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Association Brain Food Weekly: 9.6.19

Reid All About it

Strategy as currently practiced rarely emphasizes the importance of community.” Gaining a Competitive Edge with Content Strategy (Washington DC). An impactful content strategy can add member value, expand your influence, bust the internal silos, and help you achieve your business goals. In one word, CONTENT. More info/register.

Chicago 37