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14 Best Member Retention Strategies to Engage Your Top Supporters

EventMobi: Association Events

Acquiring new members comes with upfront costs, especially those tied to marketing. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%.

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Defining Your Member Value Proposition

MemberClicks

If you are interested in expanding the influence and footprint of your membership-based organization, you can often find inspiration from how commercial businesses compete and market themselves. Now member value propositions have been playing a more critical role for membership organizations.

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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Marketing: How will you encourage prospective members to attend?

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Building a Membership Website That Works: 7 Steps

MemberClicks

Your organization’s membership website is one of your most visible marketing assets. When it comes to building a membership website, you’ll want to give your prospective and current members 24/7 access to learning more about your organization and how to get involved. Probably look up their website!

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Association Software 101: How to Find the Best AMS Platform

Protech

Typically, this software includes features like membership directories, billing and payment processing, online community capabilities, reporting, event management, and marketing tools. Here are two examples of how these work in the context of association management: Integrations.

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10 Overlooked Tactics for Growing Association Membership

Aptify

Know the value of what you offer, and communicate it in an engaging way during your membership recruitment campaigns. Whether it’s your empowering mission, a vibrant community of like-minded individuals, or industry-specific certifications and exclusive programs, be sure to broadcast the value of membership with your organization.

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Best Practices for Monetizing eLearning Content

Fonteva

If you’re offering anything for continuing education credit, certificates or certifications are the first things we would recommend putting a price tag on. Continuing education and certifications are not the only strategies for career development. Jocelyn Fielding – Director, Marketing & Sales Operations.

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