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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm.

Montana 350
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Association Brain Food Weekly: 2.14.20

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Georgia McGoldrick, Product Marketing Specialist, 3Play Media. User-centric design isn’t a nice-to-have in today’s market. Tue 2/18 at 1 p.m.

DC 243
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Association Brain Food Weekly: 6.19.20

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Find out how to navigate complex decision-making and scenario planning processes with staff and volunteer leaders, speakers, partners and exhibitors, and consider nimble practices for designing and refreshing event plans amid a crisis.

Video 221
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Increase Your Membership ROI – Return on Involvement

Association Adviser

Preliminary findings were released this week from the 2017 Membership Marketing Benchmarking Report , which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. Do you know if they offer a certification? Today, Aplebaum oversees the commission for the Certified Association Executive certificate.

Georgia 95
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Association Brain Food Weekly: 9.25.20

Reid All About it

At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Kristi C.

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Association Brain Food Weekly: 5.8.20

Reid All About it

Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Gerd De Bruycker, marketing director at Cisco Systems. Hear about the successes – and stresses – of the virtual production process.

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Got NDR (Non-Dues Revenue)?

Association Adviser

For Matthew Gambill, executive director of the Georgia Association for Career & Technical Education (GACTE) , the fastest-growing NDR sources are sponsorship of the annual conference, plus advertising and ancillary services. And can those elements be leveraged into niche events and sub-groups of your market? TRSA’s Ricci agreed.

Revenue 60