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Association Brain Food Weekly: 6.11.21

Reid All About it

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Mike Frost, Co-Founder & Global Recruitment Director, Expocast.

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Association Brain Food: 5.12.23

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Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., No plan, no progress.

Chicago 200
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Where Do You Fit in the On-Demand Economy?

YourMembership

To access and update their personal profile, download certifications, connect with peers via private communities and much more. Outstanding resource for generating non-dues revenue. This is just a sample of what your organization can be doing today to compete and succeed in the On-Demand Economy. I hope you can attend.

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From Idea into Reality: 8 Steps to Start an Association

MemberClicks

Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1. Recruit your board. Recruit your staff. Start recruiting members.

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Association Brain Food Weekly: 8.21.20

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They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. The report also includes a sample virtual event prospectus to give you additional ideas. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Host: ASAE.

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Understanding Membership Types: A Comprehensive FAQ Guide

MemberClicks

This is an appealing and easy-to-understand model for members, but unfortunately it doesn’t always translate to a reliable source of revenue in the long run. However, you can balance this unpredictability with other sources of non-dues revenue. These alternate sources of revenue can even be a part of your membership program.

FAQ 52
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Association Brain Food: 1.26.24

Reid All About it

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The spring cohort for their Association Facilitator Certificate Course begins on March 11. Practice implementing zero-based budgeting strategies in sample scenarios. 1 CAE credit.

Survey 256