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Association Brain Food: 3.24.23

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Sponsorship strategy. In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Data-informed event planning. Non-dues revenue.

Revenue 227
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Association Brain Food: 5.12.23

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WBT shares seven MOOC business model strategies you should definitely steal. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences. Location: Chicago IL.

Chicago 200
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Association Brain Food: 8.11.23

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Impexium recommends five strategies for a change management framework. – Onboarding Strategies for All Stages of Membership Does your onboarding strategy include new members and renewing members? Host: Smart Meetings Speaker: Melissa “Mel” Park, founder and CEO, Melissa Park Events Wed 8/16 from 9 a.m. 1 CAE credit.

Chicago 195
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Association Brain Food: 6.9.23

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Raymond Carver, “Rain” Non-dues revenue. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. Event marketing. AI and Tech Strategy. AWTC Happy Hour at AMS Fest (Chicago IL) Join AWTC for happy hour at AMS Fest.

Revenue 205
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Association Brain Food: 6.23.23

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The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. . More info/register.

Metro 195
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Association Brain Food: 7.7.23

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AI and event planning. Michelle Bruno at DAHLIA+ Agency gathers advice from several event and association consultants on how AI can help event planners. ASAE Tech Tuesday The description and registration link aren’t on the Collaborate Events webpage yet, but it’s usually scheduled for this day/time.

Tools 195
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Association Brain Food: 6.2.23

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If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. Fyre and Ice: A Candid Conversation with Billy McFarland Hear about the strategies and missteps behind one of the most controversial events of the decade, the Fyre Festival.