Associations Now

AUGUST 13, 2019

What new doors are opened to accomplish those things, with a new social media platform or piece of technology?”. By strengthening your messaging, you won’t even have to try very hard to prove your relevance because you’ll be constantly communicating it, driving it into your audience’s subconscious,” Bottorff says.

How To 72

How To Columbus Ohio Social Media 72

SCD Group

AUGUST 29, 2012

Does print still work for association marketing & communications? As you know by now, I’m an advocate of many of the new digital communications tools. So, I read with interest a Columbus (Ohio) Dispatch articl e saying that despite the prevalence of digital media, catalogs remain a huge part of retail business.

Marketing 40

Marketing Columbus Ohio Tips 40

MemberClicks

JULY 12, 2022

Get an understanding of the cost of membership for your chamber and research what your target market will realistically pay for your offerings. Next, it’s time to start communicating the transition to your member organizations. Communicate your changes early, often and everywhere! What pricing will you set for your packages?

How To 52

How To Directory Price Columbus 52

Reid All About it

OCTOBER 21, 2022

CEOs and hiring managers use the cover letter as a barometer to gauge a candidate’s ability to effectively communicate. This is an ideal time to showcase your written communication skills to get the job. AMS experts will be showcasing platforms and sharing their knowledge with the association market. More info/register.

Revenue 44

Revenue Email Marketing Education Review 44

SCD Group

AUGUST 12, 2012

In fact, from a marketing communications perspective, investment in quality content is better than gold because, unlike gold, the value of quality content to your communications efforts rarely fluctuates or goes down. In fact, I’ve heard it said that content is the currency of Social Media.

Content 40

Content Columbus Ohio eBook 40

SCD Group

AUGUST 30, 2012

Yet, share of auto insurance market shrunk to 4.1%. So, if your association wants to create awareness (and action) for the industry/profession, start with your desired outcomes … then, your target audience(s) … then, your 1-3 key messages … finally, the tools (media) to deliver the message to the target audience(s).

San Francisco 40

San Francisco Columbus Ohio Tools 40