Associations Now
JULY 31, 2019
Marketing departments need a content strategy that aligns with the association’s mission, engages members, and allows for repurposing across multiple channels. Association marketing teams looking to improve their content strategy should focus on three areas—alignment, engagement, and reuse. It can get remade or reused.”.
Reid All About it
AUGUST 9, 2019
Because I can’t keep my inner librarian in check, here’s your #ASAE19 reading list: But first, for your listening pleasure… the Greater Columbus Convention Center put together an #ASAE19 inspired playlist on Spotify. Jay Daughtry shares his list of 19 moments to celebrate at #ASAE19 in Columbus. Location: Columbus OH.
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Reid All About it
AUGUST 2, 2019
The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Here are the educational events scheduled for next week—plus social events going on at ASAE Annual in Columbus. Wow, so good.
Associations Now
AUGUST 13, 2019
By strengthening your messaging, you won’t even have to try very hard to prove your relevance because you’ll be constantly communicating it, driving it into your audience’s subconscious,” Bottorff says. The hits from the 2019 ASAE Annual Meeting & Exposition in Columbus, Ohio, just keep coming. and #ASAE19 for this special evening.
SCD Group
AUGUST 29, 2012
Does print still work for association marketing & communications? As you know by now, I’m an advocate of many of the new digital communications tools. So, I read with interest a Columbus (Ohio) Dispatch articl e saying that despite the prevalence of digital media, catalogs remain a huge part of retail business.
Associations Now
MAY 25, 2017
And it’s also making strides, through its technology committee, to help member restaurants better understand how to market themselves digitally. Communications Director Natalie Walston said ORA had watched how often some of the best and brightest companies have rebranded and transformed in response to shifts in their industry.
MemberClicks
JULY 12, 2022
Get an understanding of the cost of membership for your chamber and research what your target market will realistically pay for your offerings. Next, it’s time to start communicating the transition to your member organizations. Communicate your changes early, often and everywhere! What pricing will you set for your packages?
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