Columbus Communications Organization Strategy 
Associations Now
JULY 31, 2019
Marketing departments need a content strategy that aligns with the association’s mission, engages members, and allows for repurposing across multiple channels. Association marketing teams looking to improve their content strategy should focus on three areas—alignment, engagement, and reuse. There was no rhyme or reason, no strategy.
Idea Architects
JUNE 22, 2012
Facilitation Friday #25: Five Keys to Strategy Discussions. When was the last time you were in a session intended to produce good strategy that actually did so? Too often strategy conversations are anything but strategic. Participants bring their past experiences and present expectations to the strategy effort.
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Reid All About it
AUGUST 9, 2019
Because I can’t keep my inner librarian in check, here’s your #ASAE19 reading list: But first, for your listening pleasure… the Greater Columbus Convention Center put together an #ASAE19 inspired playlist on Spotify. Jay Daughtry shares his list of 19 moments to celebrate at #ASAE19 in Columbus. Location: Columbus OH.
Reid All About it
AUGUST 2, 2019
Here are the educational events scheduled for next week—plus social events going on at ASAE Annual in Columbus. Check out this new 15-minute web series covering hot topics and issues related to 501c organization management. How to Make Your Strategy Select Your Technology. Organizer: ASAE Young Professionals. Host: PCMA.
MemberClicks
JULY 12, 2022
Building a strong and ever-growing member base has continued to be a challenge, with 68% of organizations struggling to grow their membership in 2020. And how can you establish membership tiers that meet members’ needs and help appropriately fund your organization? But what do membership levels look like for a chambers of commerce?
MemberClicks
MAY 17, 2022
If your membership organization is like most, you likely have one simple goal in mind: grow your membership. In fact, getting lapsed members to return to their membership is much easier and cheaper than trying to attract brand new members, and should be one of your key strategies in growing your membership. Offer a discount.
Reid All About it
OCTOBER 21, 2022
CEOs and hiring managers use the cover letter as a barometer to gauge a candidate’s ability to effectively communicate. This is an ideal time to showcase your written communication skills to get the job. Good organizations develop their employees while great organizations develop their people. More info/register.
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