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Monday Buzz: The Secrets of Nonprofit Social Media Success

Associations Now

Nonprofit communications pros reveal the wisdom behind their craft. Then look no further: SproutSocial’s Strategic Guide to Social Media for Nonprofits , brought to our attention via this repost on SocialFish , dives deep into each of the moving parts that enable nonprofit social campaigns to gain traction and engage audiences.

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New report: Association marketing has a ways to go

Aaron Wolowiec

The State of Association Marketing ,” unveiled this week during ASAE’s annual conference in Detroit, summarizes the marketing efforts of 373 survey respondents, mostly comprising membership associations. Only 25 percent of study participants report members perceive their marketing communications as always relevant and professional.

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Reinvent What You Do, Not Who You Are

Association Subculture

We can't spend months debating about the usefulness of social media and then wonder why we aren't moving the needle on jobs and education. And now, Detroit. Our beloved Detroit is in danger of losing its soul. Our values can transcend these moments of chaos and a better world is within our grasp.

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111 Intriguing Chats for 2011

ChatterBachs

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.