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A New Power Couple—Humans Plus Bots Deliver Member Delight

.orgSource

Drift Research Report) 79% of consumers prefer live chat for quick communication. By answering the most predictable questions, chatbots free humans for more important communications. Last week I mentioned Rose, the Las Vegas Cosmopolitan Hotel’s digital concierge. I frequently write about Association 4.0

Las Vegas 100
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Association Chat June Calendar

AssociationChat

Brad is an award-winning event strategist and founder of Brad Weaber Consulting Group , a firm that provides strategic communications services to organizations as well as advisory board creation and facilitation for Destination Management Organizations.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Hear how technology can help you use your member data to drive strategy at your organization.

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Association Brain Food Weekly: 11.27.20

Reid All About it

They suggest strategies for making the case for investing in online learning programs. Devin Lewis, CEM, CMP, Director of Regional Sales, Las Vegas Convention & Visitors Authority Washington DC Office. On Day 3, we explore the structure required to implement the strategies outlined on Day 2. CEO pandemic insights.

Las Vegas 369
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Association Brain Food Weekly: 2.19.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Board strategy. Learn about re-permission campaigns, how to design a multi-touch customer experience, and re-permission strategies to help drive opt-ins and keep consent records updated. More info/register. Wed 2/24 at 1 p.m. – 1 CAE credit.

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Learn About Members’ Why

Smooth The Path

As established organizations, knowing our member’s why helps us develop and communicate our why. We are a community of professionals. The conference this year is in Las Vegas. Why is hard so we fall back on what. Poke around and most of the marketing copy you read focuses on what. This guide is 102 pages.

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Thursday Buzz: If You Can’t Beat ‘Em, Screen ‘Em

Associations Now

Also: Are you looking at content strategy the right way? Faced with the challenge of having its Super Mobility Week take place at the same time as Apple’s highly anticipated keynote earlier this week, the association set up the Las Vegas event around the week’s big tech story. Content strategy.