Associations Now

JULY 24, 2017

Last month Vetted Solutions released a white paper, Diversity and Inclusion: Core Values Among Associations [PDF], that exposes similar challenges in the association community. Not getting your employees’ best ideas is a waste of resources; so is spending time recruiting employees when you don’t have to.

Recruiting 56

Recruiting Recruitment Report Innovation 56

Membership Marketing

FEBRUARY 21, 2011

Innovation through Collaboration. We are always looking for new innovative ways to do things better. So I wanted to share two items that I came across this week that attribute successful innovation to collaboration. First, innovation is collaborative. Where do you find your place to innovate through collaboration?

Innovation 40

Innovation Marketing Price Survey 40

AMR Management Services

JUNE 4, 2012

Focus efforts on both member recruitment and retention. This will get you through year one covering staff costs and marketing expenses. One thing Ive learned through working with and talking to start-ups is that everything always costs more, takes longer and is not as successful as you initially anticipated.*

How To 64

How To Library Committee Kentucky 64

Membership Marketing

MARCH 8, 2012

” Social media is still in its infancy compared to other more mature marketing channels, but over time we will see innovative approaches that will help it become part of a predictable and projectable marketing tool. Unleash the Power of Market Testing in your Membership Recruitment. Cost of Wrong Strategy. (8). Branding.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

FEBRUARY 16, 2011

Unleash the Power of Market Testing in your Membership Recruitment. Innovation through Collaboration. Cost of Wrong Strategy. (8). Membership Recruitment. (4). White Paper. (4). Tony can be reached at Tony@MarketingGeneral.com. View my complete profile. Network with Me. Popular Posts. ► November. (2).

Survey 40

Survey Marketing Price Analysis 40

Membership Marketing

SEPTEMBER 29, 2011

Innovation is a must:” 5. This book serves as a wakeup call to remind marketers of the need to continue to research, innovate, test, and improve and to give those who do not see the need for change a warning of what could happen without action. Unleash the Power of Market Testing in your Membership Recruitment. Branding.

Marketing 40

Marketing Price Analysis Survey 40

Membership Marketing

APRIL 10, 2012

The bottom line is that association business models are broken and in need of radical innovation right away. My firm offers a number of services ranging from survey research, to member recruitment, to member engagement, to renewals, to web design, to internet marketing, to list management. Cost of Wrong Strategy. (8).

Products 40

Products Survey Social Media Price 40