Leading Learning

JULY 12, 2021

Your association may claim values like collaboration and innovation. Maybe your commitment to innovation is a little more talk than walk—you say you’re forward-thinking, but people get punished for taking a risk, at least if it doesn’t pan out. Recruit your team. But is that really true? Get comfortable with experimenting.

Case Study 52

Case Study Technology millennials Strategy 52

Experts in Membership Marketing

NOVEMBER 20, 2009

A few months ago MGI published a white paper I wrote entitled "Seven Innovative Ideas to Fight This Recession." The purpose of the paper is to present seven practical ideas that membership leaders are using now to keep this recession from eroding their membership. Here is a brief summary of four of those seven ideas.

Innovation 28

Innovation Alaska Recruiting Recruitment 28

Membership Marketing

FEBRUARY 21, 2011

Innovation through Collaboration. We are always looking for new innovative ways to do things better. So I wanted to share two items that I came across this week that attribute successful innovation to collaboration. First, innovation is collaborative. Where do you find your place to innovate through collaboration?

Innovation 40

Innovation Marketing Price Survey 40

Aaron Wolowiec

APRIL 9, 2012

The first is characterized as highly innovative, collaborative and experimental, and could easily be classified as an early adopter. Coupled with cutting-edge educational opportunities, case studies and white papers, these individuals are thought leaders in their field and light years ahead of their time.

Strategy 100

Strategy Blended Learning Survey Case Study 100

.orgCommunity

JULY 18, 2019

If the sponsoring company produces high-quality information, such as white papers or research reports, you could include this branded content as part of a course curriculum. The Public Relations Society of America leverages its job board for content partnerships with recruiters and PR agencies.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Reid All About it

DECEMBER 2, 2022

If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one. Fri 12/2 at 10 a.m.* – Association Community (Coffee with Innovators). Your organization has curated knowledge, gathered over many years, in the form of text, PDFs, white papers, videos, products. Brain drain pains.

Tips 41

Tips Video Content Marketing 41

.orgCommunity

APRIL 18, 2019

Plus, we don’t have the budget to develop the recruitment campaign, and we need to wait until the AMS reporting is fixed to implement anyway. From environmental scans to persona analysis and white papers. But there’s so much going on. Maybe we can do it next year. *. This scenario is more common than most of us want to admit.

Strategy 40

Strategy Analysis Membership Management Leadership 40

SCD Group

AUGUST 12, 2012

.” Images, text, video, audio, animation and illustration assets can all be reshaped, stretched, mashed up and rendered anew across blogs, websites, video channels, eBooks, white papers, tradeshow displays and more ( see 42 ideas for using content ). Under Armour’s race to discover innovative fitness.

Content 40

Content Columbus Ohio eBook 40

AMR Management Services

JUNE 4, 2012

Focus efforts on both member recruitment and retention. Associations can do great things and the nonprofit sector needs innovators to shake it up. Here are some other resources: ASAE White Paper: Starting an Association. of most start-up associations. Growth in Startups -- A Counter Trend.

How To 64

How To Library Committee Kentucky 64

Membership Marketing

MARCH 8, 2012

” Social media is still in its infancy compared to other more mature marketing channels, but over time we will see innovative approaches that will help it become part of a predictable and projectable marketing tool. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4).

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

FEBRUARY 16, 2011

Unleash the Power of Market Testing in your Membership Recruitment. Innovation through Collaboration. Membership Recruitment. (4). White Paper. (4). Tony can be reached at Tony@MarketingGeneral.com. View my complete profile. Network with Me. Popular Posts. The Membership Lifecycle. ► November. (2).

Survey 40

Survey Marketing Price Analysis 40

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Location: Alexandria VA. Host: Results Direct. Tue 10/22 at 12:30 p.m. Elements of an Effective Membership Brochure. CAE credit. Wed 10/23 at 2 p.m.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

SEPTEMBER 29, 2011

Innovation is a must:” 5. This book serves as a wakeup call to remind marketers of the need to continue to research, innovate, test, and improve and to give those who do not see the need for change a warning of what could happen without action. Unleash the Power of Market Testing in your Membership Recruitment.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

APRIL 10, 2012

The bottom line is that association business models are broken and in need of radical innovation right away. My firm offers a number of services ranging from survey research, to member recruitment, to member engagement, to renewals, to web design, to internet marketing, to list management. Membership Recruitment. (4).

Products 40

Products Survey Social Media Price 40