Association Adviser

JULY 28, 2016

Delivering the right value to the right members at the right time. Members tell us we’re sending them too much. The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled. If this sounds like your organization, you’re not alone.

millennials 60

millennials Arizona Communications Atlanta 60

MemberClicks

JUNE 13, 2023

Did you know your members fit one or several of 10 different types of personas? It’s likely the reason they became a member of your association is due to their persona archetype. So, the question is, how can you utilize these personas to best serve your members? Who are your members?

LMS 52

LMS Certificate Learning Management System Software 52

SCD Group

JANUARY 6, 2013

During 2012, I listened to the issues facing associations at local and national association and marketing meetings: “Should we move all our publications online and if we do, what does that do for our (older) members who don’t have access to internet media?”. This worked/works great!

System 40

System Social Media Content Cost 40