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Association Brain Food Weekly: 1.7.22

Reid All About it

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. The essential guide to SEO for associations. Nice, huh?

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Expand Your Product Line: Clone Your Classic Conference into Punchy Regionals

Association Success

For many associations, our traditional national conferences are like classic BMWs - four doors, a black or silver exterior, and time-honored elegance that appeals to a top-end market. That meeting generates healthy revenue over expenses. The association now sees solid revenue in excess of expenses for those conferences.

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Association Brain Food Weekly: 4.10.20

Reid All About it

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Ami Bera, member of Congress representing Sacramento County, California. Event communications.