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Need to Up Your Nonprofit Email Marketing Strategy?

MemberClicks

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? billion emails were sent every day. In contrast, email is a non-intrusive way to communicate.

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Keeping Email in the Mix: Association Marketing and Young Professionals

Association Briefings

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

We poured over them and pulled out highlights as well as insights about online education’s role in membership marketing and the membership value proposition. E-learning programs can definitely help associations solve some of the challenges described in these two reports. Email marketing.

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A Guide to Building Successful Nonprofit Membership Programs 

MemberClicks

But membership programs are one of the best ways for nonprofits to create reliable revenue streams—and stronger relationships with their supporters. It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks.

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Association Brain Food Weekly: 7.21.17

Reid All About it

Hotels are constantly seeking new ways to generate profits—from resort fees to room rental to service charges—so planners are being asked to pay for goods and services that were formerly complimentary or discounted. 8 Biggest Mistakes Email Marketers Make and How to Avoid Them. Host: American Marketing Association.

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Legacy Donor Stewardship for Associations: What to Know

ISAE

They’ve chosen to support your organization in a uniquely meaningful way, so special touches and messages are definitely warranted. Prior to that, he ran email marketing for President Obama and served as Campaign Director for MoveOn.org. Finally, stay on the lookout for ways to go the extra mile for your legacy donors.