Association Brain Food Weekly: 10.16.20

Reid All About it

Virtual conference pricing. Dr. Michael Tatonetti, CAE, explains how to use price anchoring to determine registration rates for your virtual conference. By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about.

Lunchtime Links: Peyton Manning’s Omaha Shoutout

Associations Now

During Sunday’s win over the San Diego Chargers, Denver Broncos quarterback Peyton Manning shouted the city’s name a total of 44 times, causing viewers to take to social media to discuss what the call meant. The CVB’s response, shown above, gave the city a great PR victory—one it hopes to extend by potentially recruiting Manning for a few promotional ads. The all-star pitchman might be a little out of their price range, though.

Omaha 51

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Hosts: Smart Meetings, Go Providence, The Westin Riverwalk San Antonio, and The Westin Denver International Airport.

Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Hosts: Smart Meetings, Go Providence, The Westin Riverwalk San Antonio, and The Westin Denver International Airport.