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Digital Evolution—Three Trends to Watch

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Is digital transformation dead? Today, we are looking at evolution. At this point, any group missing the digital gene is probably extinct. The focus has gone beyond whether or not you will have digital platforms. Examples of the impact of digital evolution on behavior and life are plentiful.

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Association Brain Food: 4.12.24

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Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. New research from TechSmith reveals that three out of four workers haven’t been trained for the shift to flexible working arrangements. Distraction is an occupational hazard for all of us. SMS marketing. Staff meetings.

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Association Brain Food Weekly: 5.14.21

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Microsoft’s 2021 Work Trend Index focuses on the move to hybrid work. Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation.

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Association Brain Food: 12.8.23

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Katie Notopoulos at Business Insider shares findings from a survey of 16- to 26-year-olds: one out of three believe the best way to build wealth is to work for themselves instead of a traditional employer. Since my brisket was only 2-1/2 pounds, I added only four onions to the pot but increased the carrots to three. Mobile apps.

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Association Brain Food: 9.22.23

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Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” At Business Insider, Charlotte Lytton reports on research about Gen Z and education. Scientific society events. Website RFPs. Next gen websites.

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Association Brain Food Weekly: 11.5.21

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It’s easy for an association or nonprofit to get lost in all the digital noise out there. AMS/CRM software selection survey. The goal is to better understand pain points and consequently uncover best practices that would lead to better buying decisions, processes and systems for associations and non-profits. Education pricing. Quick hits.

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Association Brain Food Weekly: 11.3.17

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Now, if only more associations did this. explains why all associations should help members filter the noise with personalized content curation. WBT Systems explains how to earn long-term loyalty (active loyalty) in the fickle lifelong learning market. Customization” has become a dirty word in association technology and for good reason.

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