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Digital Marketing Efforts Increase ROI for the Exhibition Industry

Associations Now

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. Johnson Experience Marketing. Revenue generation is a priority. Email is the go-to. Formal strategy is a must-have.

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6 Ways To Engage Association Members

CMA Solutions

Our industry has changed dramatically, and we must keep up with the evolution.” As part of the rebranding campaign, CMA developed a hybrid event guide for meeting planners and event organizers that positioned EPN members as thought leaders in the AV event industry. They had more problems, and we had more solutions.

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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. E-Magazine. E-Newsletter.

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Host More Successful Digital Events

Associations Now

“Engaging people using online meeting and event technology has never been more important,” said VEI’s Executive Director Michael Doyle in a press release. Half of respondents want to generate revenue from their online events, and 46.3 percent use online events to market their products or organization. Online booths.

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Association Brain Food Weekly: 6.20.16

Reid All About it

Learn how to amp up your digital fundraising appeals and increase donations with power targeting and superior emails. By creating detailed personas, precise segments, and dead-on messaging, you’ll have better appeals, greater ROI, and increased revenue. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce.

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