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Need to Up Your Nonprofit Email Marketing Strategy?

MemberClicks

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Even better for non-profits: for every $1 spent on email marketing, organizations get an average return of $42.

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New Year, New Newsletter?

Multiview

Your email newsletter is one of the best channels for developing stronger relationships with your members, but when was the last time you updated it? Like anything in marketing, email trends and tactics that were top tier last year may be outdated, uninspiring, or unengaging in 2022.

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Association Brain Food: 4.12.24

Reid All About it

Fri 4/12 at 11 a.m.* – Leadership Excellence: Prioritization and Inspiring Change Navigating complex projects and organizational change can be daunting for any leader, but women often face unique challenges in gaining buy-in and driving results. . Learn how to overcome common email marketing obstacles. More info/register.

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

Delegate tasks across leadership. This ensures no credentials are lost (while also allowing you to recommend courses to members accordingly). Email marketing software. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Email Newsletter.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Instead, you need to align your new online community with the mission and priorities of your association's leadership. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list. Member Engagement and Retention. Growing Non-Dues Revenue. Be the industry leader.

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Association Brain Food: 7.7.23

Reid All About it

Association leadership. Diversity Discussion Series: The Future of Leadership Join a conversation on the future of leadership in associations with discussion of trends, challenges, and personal experiences of association leaders on the rise. Hear about newsletter best practices to increase engagement and curate outside content.

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4 Email Copywriting Tips for Associations

MemberClicks

In fact, according to the 2014 Science of Email Marketing Report , having just first name personalization increases your click-through rate from about 5.8 Email personalization doesn’t have to be done manually. Include the email receivers personal name. Send from a personal email. Names, dates, prices, etc.

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