Higher Logic

JANUARY 31, 2019

Tech is still booming with a competitive edge, people are living longer, and younger emerging generations like Millennials and Gen Z’ers will continue to shake up the workplace (and your member base). Use member data to strengthen communication. Your time capsule website and emails are turning them off.

Communications 184

Communications millennials Tips Software 184

Nimble AMS

DECEMBER 11, 2022

While we can ’t promise we have all the answer s, this blog offers vital facts about the important young professionals that your organization is so eager to recruit. If Gen Z isn’t yet on your radar, it really should be. Because of this, Yello reports 46% of Gen Z members have applied for an internship or a job via a mobile device.

Recruiting 135

Recruiting Recruitment Social Media Member Experience 135

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 14, 2021

. – Carepoints in the Member Journey (the 100th episode of Chatting with Agnes & Cecilia). This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Horacio Gavilan, Executive Director, Hispanic Marketing Council. New episodes are posted by 1 p.m. every Monday. 1 CMP credit.

St. Louis 341

St. Louis Technology Strategy Conference 341

Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

Communications 287

Communications Tips Content Tools 287

Association Briefings

DECEMBER 19, 2020

In an association-based marcom ecosystem, data helps organizations make informed decisions and customize messages to the right audience. Your members - especially your digital-first millennial and Gen Z members - aren’t just wanting an individualized digital experience. Think about your experience with LinkedIn.

Marketing 52

Marketing eBook millennials Cost 52