Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. People will say one of the benefits of marketing automation software is that you can simply put the software in action and then let your automated campaigns go their merry way.

Marketing 159

Marketing Email Marketing Software Social Media 159

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

EventMobi: Association Events

SEPTEMBER 28, 2023

Helping members grow their business For professionals and businesses, being part of a member directory can widen their network and lead to new opportunities—whether it’s obtaining a business partner or getting new customers. This will ultimately help their business grow and thrive, and improve their member experience.

Directory 147

Directory Organization How To Kansas City 147

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Offer events that interest your members. Communicate more effectively with members.

Tips 52

Tips Recruiting Recruitment Tampa 52

Reid All About it

NOVEMBER 9, 2018

But most will agree that recruitment and retention feels tougher now than ever before. and how to get the right statistics to prevent national and chapter level members from leaving. How the Member Experience Shapes the Association Space. Selecting Nonprofit Software: Technology Comes Last. 1 CAE credit. .);

Chicago 174

Chicago DC Washington Software 174

Reid All About it

OCTOBER 5, 2018

Tue 10/9 at 10 a.m.* – 5 Event Software Issues Threatening Your Success. Get insider tips for sussing out the best technology vendors and using event technology to its fullest potential, so you spend more time doing what you do best: creating engaging experiences for your attendees. How to Fuel Exceptional New Member Experiences.

DC 170

DC Washington Tools Certificate 170

Reid All About it

OCTOBER 21, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Member Journey Maps: Your Association’s Secret Weapon to Driving Adoption, Engagement and New Revenue Initiatives. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

SEPTEMBER 10, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Fast-paced 10-minute presentations followed by Q&A, will show you how to be an online magnet to engage stakeholders, attract prospects, and enhance your members’ experiences.

Strategy 195

Strategy Content Education Tips 195