Association Adviser

MARCH 19, 2013

Recruit, retain, engage and repeat. a report based on online survey responses from 147 associations—as recruiting (63.2%), engaging (62.3%) and retaining (59.6%) were listed as the top priorities for 2013. Do members—and nonmembers you’re trying to recruit—know why they should be involved with your association? By Elsbeth W.

Georgia 60

Georgia Recruiting Recruitment Louisiana 60

Association Adviser

SEPTEMBER 24, 2013

For example, the old model of “Here’s our magazine, see you at the convention, pay your dues” is going by the wayside. Or, if a small company has five members of your organization, you don’t have to send them all the same print version of the magazine, he said. Source: Association Adviser eNews and Naylor, LLC, 2013.

Georgia 60

Georgia America Maryland Resources 60

Higher Logic

DECEMBER 14, 2015

Are you trying to recruit new members or retain existing ones? You don't have to be an overly-friendly folksy CM like yours truly (you can take the girl out of Georgia, but you can't take the Georgia out of the girl), but you do have to speak as you would to someone in any other interpersonal conversation. You are a human being.

Georgia 120

Georgia Library Content Recruiting 120