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Preparing Your Association for AI

Association Analytics

AI has garnered a lot of global and national attention across most industries in recent months. For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails.

San Diego 317
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Report: Meetings Bring More Than Money to Host Cities

Associations Now

A new report from Meetings Mean Business and Skift shows that along with money, meetings bring fresh ideas and inspiration to their host cities, which have long-term impacts on shaping their economies and industries. Meetings are integral to associations and to host cities.

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Association Brain Food: 3.3.23

Reid All About it

That’s the question the Professionals for Association Revenue asked several association executives and consultants. I love the idea from Jay Ablondi of the Massachusetts Medical Society about sponsors being resident experts for boards and committees—a natural role for experienced industry partners. Self-mastery. 1 CAE credit.

Revenue 39
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Association Brain Food: 2.24.23

Reid All About it

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. State of the association industry. So OSPE built a methodical, multi-year, value-proposition marketing strategy to improve membership growth. 1 CAE credit.