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Association Brain Food: 10.20.23

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Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.

Maryland 272
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Association Brain Food: 4.5.24

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They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Blue ocean strategy. 1 CAE credit.

Revenue 256
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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Recession-Proofing Your Organization Many leaders are feeling the challenge of steering their ship through recession, inflation, and economic uncertainty. by Tony Rossell, Marketing General Inc.

Revenue 256
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Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships

Protech

Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. John Bjorn, CRO, Protech, said, “I am excited to be part of Protech, a company that for more than 35 years has defined success and innovation in the association management industry.

Revenue 52
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Association Brain Food Weekly: 5.15.20

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Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. We want to educate, inspire and innovate together.

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Association Brain Food Weekly: 3.12.21

Reid All About it

The authors finish by saying, “Association tech ecosystems limit or enable organizations’ capacity to serve their members and customers online… Real strategic leaders will pull their technical foundation from the shadows and shine a light on the important stack decisions ahead. Innovation method. It means “jumping out of the system.”

Nashville 370
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Association Brain Food Weekly: 5.29.20

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The Online News Association is turning their conference into a virtual “ global journalism innovation festival.” Pivot Virtual Summit: Visioning a New Future for the Events Industry through Self Care, Innovation & Community. This series of 15-minute videos cover hot topics and issues related to 501c organization management.

San Diego 259